Everyone has dreams and aspirations. So also is the desire for fulfillment and better life. The reality is that the ability to reach the desires destination is not automatic. The road is filled with lots of ups and downs. . In business world, those who lack theshrewdness to execute their plans easily pack out of their industry. Steve Case, co-founder American Online Limited (AOL), once observed that a vision without the ability to execute it is probably an hallucination. To avoid this, Steve acquired necessary skills and knowledge from numerous companies before joining others to establish AOL, the firm which pioneered the concept of social networking sites. Case believed that the ‘Killer app’ was community. Hence, himself and others need to know how to create interactive platform for social relationship initiation and maintenance through chatrooms, instant messaging and forums.