Turning a concept into a feasible business idea and emergence of successful business requires both soft and technical skills. Among business management experts, soft skills should be more prioritized than technical ones. This is hinged on the fact that customers and concerned stakeholders want firms which would always empathize with them when they need such, not the ones that would make life miserable for them. As an entrepreneur, spending a lot of time in a place or with someone is one of the key strategies of attracting potential customers and retaining existing ones. Hanging out in physical place with the people of like minds helps in sharing values of your brands or services more than being in virtual environment. Reid Hoffman, co-founder LinkedIn, the fastest growing professional social platform echoes that “The fastest way to change yourself is to hang out with people who are already the way you want to be.”